Reading is Magical . . . And Problematic

The Hardy Boys: The Tower Treasure coverTurning various groups of symbols (on a page or computer screen) into an image or meaning in our own minds is a fascinating process. Jasper Fforde, the UK novelist, expressed it this way in The Well of Lost Plots,

After all, reading is arguably a far more creative and imaginative process than writing; when the reader creates an emotion in their head, or the colors of the sky during the setting sun, or the smell of a warm summer’s breeze on their face, they should reserve as much praise for themselves as they do for the writer-perhaps more.

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The Fact Tank

fact tankThe Pew Research Center has a blog, named the Fact Tank, that is a component of an intriguing way of branding itself.

Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping America and the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research does not take policy positions. It is a subsidiary of The Pew Charitable Trusts.

They reinforce what initially caught my eye in this, the language “fact tank”, when they emphasize their role to “inform” us of what is influencing society through “empirical” research. Continue reading “The Fact Tank”